What do you stand for?
by Michael HoffmanTuesday, October 9th, 2007
Combine a video contest, nonprofits, prize money, Tom Cruise, Robert Redford, Meryl Streep and YouTube and what do you get? Hollywood movie promotion! “Lions for Lambs” a movie about the never-ending “war on terror” and public apathy is asking individuals to stand up for what they believe in on YouTube and win $25,000 for their favorite cause.
Got a nonprofit? Then you should be making a video. Because while you might not win this money, you will certainly get some folks to learn about your mission.
October 9th, 2007 at 8:31 pm
[…] JK Parkin wrote an interesting post today onHere’s a quick excerptHollywood movie promotion! “Lions for Lambs” a movie about the never-ending “war on terror” and public apathy is asking individuals to stand up for what they believe in on YouTube and win $25000 for their favorite cause. … […]