POSTED BY Michael Hoffman DEC 12, 2007

Why you need social media marketing. We are working with our clients to engage constituents on sites like YouTube, Facebook and MySpace. Why? Because we believe that increasingly we will be seeing engagement move to these social networking models and away from email. Why? Because email… what’s the technical term?… sucks. Here’s today’s headline for you: NEARLY 95% OF EMAIL IS JUNK Nearly 95 percent of the e-mail sent in 2007 has been “spam,” junk advertising loathed by its recipients, according to a report released Wednesday by a US Web security firm. The amount of junk e-mail has skyrocketed despite a 2004 US CAN-SPAM Act that placed restrictions on sending unwanted messages and sanctioned penalties for “spammers,” according to California-based Barracuda Networks Inc. Junk messages made up an estimated 70 percent of e-mail the year the act was passed, the Barracuda report indicates. “The spam war is a continuous battle between spammers and security vendors,” said Barracuda chief executive Dean Drako. “Security vendors now require 24-by-7 defense operations to continuously monitor the Internet for new spam trends and distribute new defensive solutions immediately.” Barracuda said it based its findings on analysis of more than a billion e-mail messages received daily by its approximately 50,000 customers worldwide. Spammers cunningly hide their identities by routing e-mails through other people’s websites, blogs or computers, according to Barracuda. Link to the original story. Share and Enjoy:

• Social Networking News for Myspace / Facebook / Etc. » Why you need social media marketing.
  

  [...] Read the rest of this great post here [...]

  12 Dec 2007
• Christopher Scott
  

  Hi,

  I wanted to let you know about the Nonprofit December Giving Carnival. Deadline to submit your post is Dec. 20th.

  Here is the link,
  http://christopherscottblog.typepad.com/blog/2007/11/december-giving.html

  Let me know if you have any questions.

  Christopher S.
  http://www.ChristopherScottblog.com

  17 Dec 2007
• social bookmarking
  

  With all the junk email we receive it seems to me that rss and social networking sites will become the primary way we communicate with each other.

  Have to admit – I thought email would have died off by now – but I was wrong. Only time will tell.

  Andrew

  23 Dec 2007
• nasir
  

  Please help us build a village in Somalia. Click the following link to learn more about this project

  http://www.liftkids.org/main/content/view/144/65/lang,en/

  For every member that joins
  http://www.UniFersal.com
  they will donate 10cents to this cause. Its free to join or use the services of UniFersal.com

  28 Jan 2008

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