Last week, our friends at Case Foundation announced the launch of Case Soup, “an interactive hub of videos and live discussions centered around some of the big issues and areas of focus that are important to us here at the Case Foundation.”

They’ll be kicking off the series this Thursday, April 1 at 1PM ET/10 AM PT with “Steps to Successful Nonprofit Videos with YouTube and Flip Video“. Case will be joined by Ramya Raghavan of YouTube and Basho Mosko of Flip Video, who will answer questions that YOU submit via Twitter, UStream chat, or email (just send a note to CaseSoup at casefoundation dot org). So if you have a nonprofit video you’re dying to get answered, now is your chance to learn from the experts!

We’re looking forward to this session and all Case Soup sessions down the road. See you there!

It’s really the fine details that matter most when it comes to website design: the balance of text and images on a page, the user experience after submitting a form, how linkable text appears throughout the site.

But think also about how your website appears when shared on other sites, like when someone shares it as a link on Facebook. It’s important. When Facebook users scan a busy news feed, a strong image or a bold headline can make all the difference and lead to a better click conversion.

In many cases, a link shared will look something like this:

The image is random, the headline is muddled, and the description is non-existent.

But the good news is you can control how all these things appear. You can make it pretty like this (for the Girl2Woman website we built for Pathfinder International):

A bunch of our clients have asked how to make sure a web page shares beautifully on Facebook, so I thought we’d share this quick tip with other nonprofits as well. All you have to do is include the following meta tags in the head of the website or webpage you want to customize, and make sure the text and image match what you want.

Simple!