see3 blogsee3 blog

Archive for the ' community media ' Category

Dorothee Royal-Hedinger
POSTED BY
Dorothee Royal-Hedinger
JAN 26, 2009
Midwest Progressive Communicators Gather in Chicago

This past weekend, a group of progressive communicators from around the Midwest gathered in Chicago to kick-off PCN Midwest. The event was organized with the help of the national PCN organization and Chicago-based Community Media Workshop.

I was thrilled to represent See3 at the event and get a chance to spend two days with the diverse and talented activists and organizers that gathered there. Below are some tips I shared with the participants about producing web video on a budget.

3 Things You Should Know About Web Video:

1. Good audio is critical – viewers don’t mind if the picture is fuzzy as long as they can hear what’s going on

2. What kind of camera should I get? Here are some suggestions:

Price Range: $130- $300
Flip is good for minimal shooting but has no external mic input so you need to stay close to your subjects to pick up good sound.

Price Range: $600 – $1,000
Canon VIXIA HV30 is the best value for a consumer camera of its kind and is easy to use. It also comes with an external mic input so you can improve your sound quality with better microphones.

Untitled1.png VS. Untitled2.png

3. Where should I upload my video? YouTube vs. Vimeo

YouTube – quantity
YouTube has a lot of traffic and its videos can be embedded easily on most blogs & websites

Vimeo – quality
Vimeo looks great, both the player itself and quality of video (check out the See3 Guide to Online Video for an example)

Here are two examples of humorous and effective nonprofit videos that I shared with the group:

“Is it ok to torture?” – Amnesty International



“Insurance Company Rules” – Health Care For America Now






Michael Hoffman
POSTED BY
Michael Hoffman
MAR 7, 2008
Imagine if…

The folks at Pangea Day made a great video that puts us the viewer in a situation we never thought of. As a result, it’s very powerful. How can you find that missing perspective and use it to create empathy and understanding in your audience.


[ 1 COMMENT ]




Michael Hoffman
POSTED BY
Michael Hoffman
JAN 24, 2008
The World Without the Newspaper

The newspaper business is in trouble. Their trouble is connected to the media fragmentation that I so frequently talk about and the rise of the web as a source for news. It is also connected to having sites like Craig’s List take away classified revenue, which has traditionally been a key pillar to newspaper profitability.

Sam Zell thinks the newspaper business will survive. I am not so sure.

If you are watching The Wire you can see the parallel impact of budget cuts to the police force and budget cuts in the newsroom. In my hometown newspaper, The Baltimore Sun, budget cuts mean that serious news coverage declines, foreign bureaus close and a paper that was once a well-respected part of a thinking man’s daily diet is now just a mere shadow of itself.

David Carr in the New York Times suggests that The Wire is placing too much of the blame for the failures in the newsroom on the management staff that has to make them. He suggests that the show should spend more time looking at the structural issues that are the root cause of the problem.

All of this matters because there is no way for us as a society to address the problems that ail us, if we don’t know what those problems are. If you are a nonprofit working to help low-income Americans or to rebuild the levees in New Orleans or to assist developing countries, you then should care deeply whether and how people get their news.

Today on Techcrunch, Michael Arrington blogs from Davos about a suggestion that government step in to save the whole newspaper industry. The title of his post is “If Real Journalism Fails as a Business, Should Government Step In.” He wrote this because he heard Columbia University President Lee Bollinger mention the idea in a session at the World Economic Forum.

An interesting discussion is on venture capitalist Fred Wilson’s blog today. His post is called Rethinking the Local Paper and he writes about a vision where the local paper is actually an amalgam of “hyperlocal” postings from the moms and dads writing about their neighborhoods. He sees a business model where I assume the big international stuff is covered by the professionals but it’s supplemented by lots of detailed and organized posting from the neighborhood. So the pothole and the PTA meeting are covered by the people it most impacts. This is a level of journalism that local papers could never do and the technology now makes it possible to do it. He points us to two websites working on different aspects of this issue. One is called Outside.In and the other is called Everyblock. Everyblock was actually funded by our very forward thinking friends at the Knight Foundation.

Outside.in takes more blog posts and that kind of info. Everyblock grabs police reports (eek! I don’t want to know!) and things like city permit information — who is building where, etc. Here’s my office neighborhood on Outside.In and on Everyblock.

We will stay tuned to see how all of this plays out. As a nonprofit you need to be thinking not only about describing what it is you do and why it matters, but also in giving people the necessary background they would have once received from their local newspaper.






Michael Hoffman
POSTED BY
Michael Hoffman
JUL 26, 2007
The First Community Media Summit

The first Community Media Summit was held in Chicago on June 15th.

The purpose of this event was to explore what is “community media” and how new media and technology impact how we work with communities.

Among many others, the event included:

Alyce Myatt, Managing Director – Grantmakers in Film & Electronic Media
Richard Somerset-Ward, Media Consultant
Catherine Settanni, Digital Inclusion Task Force
Scot Rouke, President – One Community
Julia Stasch, Vice President, Human & Community Development – The MacArthur Foundation;
Alexandra Close, Executive Director – New America Media

What’s a Community Media Summit without media? We (See3 Communications) partnered with the Benton Foundation, CAN TV, Chicago Community Trust and the host, the Community Media Workshop to develop a 4-part video on What is Community Media. You can see this at the Community Media Workshop’s site and at DoGooderTV.

This effort was made possible by the vision and pushing of Charles Benton, the financial support of the Community Trust and the hard work of many people, including Thom Clark and his staff at the Community Media Workshop.

Here’s one of the four videos:





© Copyright 2010 See3. All Rights Reserved
Sitemap  •   Privacy Policy  •   Newsletter Sign-Up  •   Contact  •   About Us