Obama’s Email List - 11 million?
by Michael HoffmanMonday, November 10th, 2008
Nice post today from Ari Mebler in the Nation about Obama’s email list.
First of all, it’s big. Very big.
…In 2004, John Kerry’s list hit three million, and some estimated Obama’s list could top five million. That would make it double the size of the largest email lists in U.S. politics, including older web groups like MoveOn. It turns out those estimates weren’t even close.
Obama’s list now tops a whopping ten million people, according to today’s Washington Post.
The article does not directly attribute that figure to anyone. The same paragraph cites “senior aides,” however, to report that the list is so financially valuable that it was “briefly offered” as loan “collateral during a cash-flow crunch.” A source in a position to know also told me that the email list has reached eleven million people.
Obama has DIRECT CONTACT with 16% of the people who voted for him. This is new, and it’s powerful:
So even after the gauzy honeymoon talk fades, when people start second-guessing how much “political capital” Obama really has, there will be this resilient network of people committed to enacting the Obama agenda. In a policy fight with Congress — or a message battle with the press — these are the people that will take action to get Obama’s back. They will call their neighbors, or their members of Congress. They’ll knock on doors, or storm local meetings. They’ll write letters to the editor or, naturally, email and prod their networks.
Link: [The Nation]

























